Boycott Watch
                 
April 30, 2006
 
Another Gas Boycott Email Based On A False Premise
 
    Once again, a new email is circulating regarding how to use boycotts to lower gas prices. While most such emails call for one day boycotts which never have any effect because the same amount of the product will be purchased the day before or the day after, this one calls for a boycott of specific gasoline brands.

   The problem with this email is that it misses the point about how gasoline is distributed and sold. As such, the origin of the idea is in doubt because the premise is wrong. We therefore consider the email to be either a hoax or a false email. You take your pick.

   Let us explain. Gas is sent across the country in pipelines to terminals where tanker trucks make the final delivery to the local gas stations. Final formulations are made at the local terminals for the retailer brand as gasoline is loaded on the trucks to be delivered to the individual gas stations, which are almost always independently or franchise owned. Oil companies sell their products at the terminal, thus it does not matter to them who buys their product that is loaded on the truck. The oil companies still make the same profit. The only person affected by this boycott is the independent gas station owner.
 
Start Of Original email:
 
Subject: A different approach to tackle the Gas Prices

This is worth the read:

This was originally sent by a retired Coca Cola executive. It came from one of his engineer buddies who retired from Halliburton. It's worth your consideration. Join the resistance!!!!

I hear we are going to hit close to $4.00 a gallon by next summer and it might go higher!! Want gasoline prices to come down? We need to take some intelligent, united action.

Phillip Hollsworth offered this good idea. This makes MUCH MORE SENSE than the "don't buy gas on a certain day" campaign that was going around last April or May! The oil companies just laughed at that because they knew we wouldn't continue to "hurt" ourselves by refusing to buy gas. It was more of an inconvenience to us than it was a problem for them. BUT, whoever thought of this idea, has come up with a plan that can really work. Please read on and join with us!

By now you're probably thinking gasoline priced at about $1.50 is super cheap. Me too! It is currently $2.79 for regular unleaded in my town. Now that the oil companies and the OPEC nations have conditioned us to think that the cost of a gallon of gas is CHEAP at $1.50 - $1.75, we need to take aggressive action to teach them that BUYERS control the marketplace.....not sellers. With the price of gasoline going up more each day, we consumers need to take action. The only way we are going to see the price of gas come down is if we hit someone in the pocketbook by not purchasing their gas! And, we can do that WITHOUT hurting ourselves. How?

Since we all rely on our cars, we can't just stop buying gas. But we CAN have an impact on gas prices if we all act together to force a price war.

Here's the idea: For the rest of this year, DON'T purchase ANY gasoline from the two biggest companies (which now are one), EXXON and MOBIL. If they are not selling any gas, they will be inclined to reduce their prices. If they reduce their prices, the other companies will have to follow suit. But to have an impact, we need to reach literally millions of Exxon and Mobil gas buyers. It's really simple to do! Now, don't wimp out at this point.... keep reading and I'll explain how simple it is to reach millions of people.

I am sending this note to 30 people. If each of us sends it to at least ten more (30 x 10 =3D 300) ... and those 300 send it to at least ten more (300 x 10 =3D 3,000)...and so on, by the time the message reaches the sixth group of people, we will have reached over THREE MILLION consumers. If those three million get excited and pass this on to ten friends each, then 30 million people will have been contacted! If it goes one level further, you guessed it.....THREE HUNDRED MILLION PEOPLE!!! Again, all you have to do is send this to 10 people. That's all. (If you don't understand how we can reach 300 million and all you have to do is send this to 10 people.... Well, let's face it, you just aren't a mathematician. But I am, so trust me on this one.) How long would all that take? If each of us sends this e-mail out to ten more people within one day of receipt, all 300 MILLION people could conceivably be contacted within the next 8 days!!!

I'll bet you didn't think you and I had that much potential, did you? Acting together we can make a difference. If this makes sense to you, please pass this message on. I suggest that we not buy from EXXON/MOBIL UNTIL THEY LOWER THEIR PRICES TO THE $1.30 RANGE AND KEEP THEM DOWN. THIS CAN REALLY WORK.
 
End Of Original email:
 
 
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